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Faculty Member Details

Staff Id : 00642
Name : Dr. M. RAMESH
Designation : PROFESSOR
Department : BUSINESS ADMINISTRATION
Qualification : M.Com.,M.B.A.,PGDCA.,M.C.A.,Ph.D.,
Specialization : Finance & Systems
Date of Birth : 25-06-1963
Date of Joining : 27-03-1998
Present Address Contact Number E-Mail Address
B-31, II Cross,
Sivasakthi Nagar,
Chidambaram -608001.
au_ramesh@rediffmail.com
Research Guidance
Discipline Awarded Guidance
M.Phil./M.E./M.Sc. 162
Ph.D.


Conference /Seminar / Symposia / Workshop
Conference Seminar Symposia Workshop
National International
Attended -----
Conducted -----


Research Projects
Major Projects Minor Projects Total Amount (Rs.)
Completed ---
Ongoing ---
Teaching and Research Experience Industry Experience
22 Years -
Journals Conference Books Published Popular Article
National International National International
19 5 - - - 1

List of Publications - National
Dr. M. Ramesh & B. Vidhya, "Digital Marketing and its Effect on Online Consumer Buying Behavior.", Journal of Services Research (JSR), Volume 19, Number 2, Mar 2020, pp. 1-17. Oct 2019 - March 2020.
Dr. Ramesh M and R. Sri Balaji Prabhu, "Influence of Mechanic Clues on Customer Loyalty in Indian Mobile Network Services.", M-Infiniti Journal of Management, Volume 12, Number 1, Feb 2020, pp. 75-84. February 2020.
Dr. Nagarajan S and Dr. M. Ramesh, "Organisational Effectiveness of Small and Medium Enterprises.", Global Journal of Business and Management Research, Volume 6, Number 1, Feb 2020, pp. 72-76. February 2020.
R. Sri Balaji Prabhu and Dr. M. Ramesh, "Switching Intention of Mobile Network Customers.", SS International Journal of Economics and Management, Volume 9, Number 4, Jul 2019, pp. 19-25. July 2019.
R. Sri Balaji Prabhu and Dr. M. Ramesh, "Customer Satisfaction of Mobile Phone Network Services.", International Journal of Research in Applied Management, Science & Technology (IJRAMST), Volume 4, Number 2, Jun 2019, pp. 1-10. April - June 2019.
R. Sri Balaji Prabhu and Dr. M. Ramesh, "Brand Credibility and Purchase Preferences in Mobile Phone Network Service.", Journal of Emerging Technologies and Innovative Research (JETIR), Volume 6, Number 3, Mar 2019, pp. 299-300. March 2019.
B. Vidhya and Dr. M. Ramesh, "Socio-Economic and Cultural Influences for Development and Challenges faced by Women Entrepreneurs in Retail Sector at Chennai.", Journal of Emerging Technologies and Innovative Research, Volume 5, Number 10, Oct 2018, pp. 510-520. 2018.
B. Vidhya and Dr. M. Ramesh, "Comparative Study on Natural and Chemical Skin Care Products: A SERQUAL Approach (GAP 5).", Journal of Emerging Technologies and Innovative Research (JETIR), Volume 5, Number 12, Dec 2018, pp. 625-631. December 2018.
Kalaivani A.S. and Dr. M. Ramesh, "Rainfall and its Impact on Maize Yield.", M-infiniti Journal of Management, Volume 12, Number 1, Jan 2018, pp. 67-72. January 2018.
Kalaivani A S and Dr. Ramesh M, "Impact of Irrigation on Groundnut Yield in Cuddalore District.", M-Infiniti Journal of Management, Volume 11, Number 1, Sep 2017, pp. 1-5. 2017.
Vidhya B and Dr. Ramesh M, "Impact of Brand Image on Buying Behavior of Natural Beauty Products.", Annamalai Business Review, Volume 12, Number 1, Sep 2017, pp. 62-70. 2017.
Ramya S and Dr. Ramesh M, "Trust and Attitude towards Organ Donation: A Social Marketing Perspective.", M-Infiniti Journal of Management, Volume 11, Number 2, Sep 2017, pp. 27-37. 2017.
B. Vidhya and Dr. M. Ramesh, "Influence of Promotional Mix on Consumer Buying Behavior of Natural Cosmetic Products.", IOSR Journal of Business and Management, Volume 19, Number 11, Nov 2017, pp. 23-27. November 2017.
Ramkumar T and Ramesh M, "Emotional Intelligence and Job Satisfaction Among Differently Able Employees of Government and Public Sectors.", Annamalai Business Review, Volume 11, Number 2, Jun 2017, pp. 74-84. Jan - June 2017.
Kalaivani A.S and Ramesh M, "Climate Change on Agriculture.", Annamalai Business Review, Volume 11, Number 2, Jun 2017, pp. 50-53. Jan - June 2017.
Vidhya B and Ramesh M, "Influence of Promotional Mix on Consumer Buying Behavior of Natural Cosmetic Products.", IOSR Journal of Business and Management, Volume 19, Number 11, Nov 2017, pp. 23-27. 10.9790/487X-1907042327.
Kalaivani A S., Dr. M. Ramesh, "Impact of Agriculture Development on Green Growth in Cuddalore District.", International Research Journal of Management and Humanities, Volume 3, Number 1, Sep 2016, pp. 253-257. Sept 2016.
Dr. M. Ramesh, "Buying Vs Leasing an Aircraft – A Case Study.", UNNAYAN, Volume IV, Number ISSN 2349-7165, Jan 2016, pp. 48-53. January 2016.
Vidhya B and Dr. Ramesh M, "Influence of Advertisement on Buying Behavior of Beauty Cosmetic Products.", M-Infiniti Journal of Management, Volume 9, Number 1, Dec 2016, pp. 94-101. 2016.
List of Publications - International
S. Ramya and Dr. M. Ramesh, "Designing Advertisement Poster for Social Marketing of Organ Donation using Conjoint Analysis.", The International Journal of Analytical and Experimental Model Analysis, Volume 11, Number 10, Oct 2019, pp. 1-10. Oct 2019.
S. Ramya and Dr. M. Ramesh, "Organ Donation – A Study with special reference to Media (Tamil Films).", International Research Journal of Business and Management – IRJBM, Volume X, Number 13, Dec 2017, pp. 95-101. 2017.
Ramkumar T and Ramesh M, "Emotional Intelligence among Differently Able Employees.", Saudi Journal of Humanities and Social Sciences, Volume 2, Number 3, Mar 2017, pp. 248-253. March 2017.
Ramya S and Dr. M. Ramesh, "Organ Donation: A Study with special reference to Media (Tamil Films).", International Research Journal of Business and Management, Volume X, Number 13, Dec 2017, pp. 95-101. 2017.
Vidhya B and Ramesh M, "Customers' Attitude and Purchase decision towards Green Products at Chennai - An Analytical Approach.", Shanlax International Journal of Management, Volume 4, Number 2, Nov 2016, pp. 76-82. November 2016.
List of Popular Article
Vidhya B and Ramesh M, Emerging Management & Technology for Economic Sustainability, 19, Kannadhasan Salai, T. Nagar, Chennai: Anuragam, 978-93-5228-080-3, pp. 175-191. Apr 2017.