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Faculty Member Details

Staff Id : 04245
Name : Dr. V. SACHITHANANTHAM
Designation : PROFESSOR
Department : BUSINESS ADMINISTRATION
Qualification : M.Com.,M.B.A.,Ph.D.,
Specialization : Financial Management
Date of Birth : 19-05-1971
Date of Joining : 15-07-1999
Present Address Contact Number E-Mail Address
NO-45, SECOND CROSS STREET, ANNAMALAINAGAR
TIRUPAPULIYUR,CUDDALORE
pin - 607002
9994744747sjkai19@gmail.com
Research Guidance
Discipline Awarded Guidance
M.Phil./M.E./M.Sc. --
Ph.D. 67


Conference /Seminar / Symposia / Workshop
Conference Seminar Symposia Workshop
National International
Attended 206--8
Conducted 22--1


Research Projects
Major Projects Minor Projects Total Amount (Rs.)
Completed ---
Ongoing ---
Teaching and Research Experience Industry Experience
24 Years2 Years
Journals Conference Books Published Popular Article
National International National International
16 32 - - - -

List of Publications - National
Renjith.G& Sachithanantham.V, "A Study on Customer Opinion towards Systematic Investment Plan based on their demographic Factors .", Alochanna Chakra Journal (UGC Care List Journal) , Volume 9, Number 8, Aug 2020, pp. 171-176. 2020.
Renjith.G & Sachithanantham.V, "Study on Investors Choice of Systematic Investment Plan (SIP) I Mutual Fund .", MUKT Shabd Journal (UGC Care Journal, Volume 9, Number B, May 2020, pp. 349-356. 2020.
Renjith.G & Sachithanantham.V, "Analysis of Investment Behaviour with reference to Retail Investors of TamilNadu.", Our Heritage UGC Care Journa, Volume 68, Number 61, Feb 2020, pp. 152-158. 2020.
Thirunavukarasu.K& Sachithanantham.V, "Human Resources Practices in small and medium Enterprises in Chennai District .", Journal of Management , Volume 4, Number 2, Oct 2017, pp. 179-183. 2017.
Maheswaran.K.T& Sachithanantham.V, "Study on Factors Affecting Performance at work place at SGH Limited in Chennai .", M- Infiniti Journal of Management , Volume 1, Number 4, Nov 2016, pp. 195-200. 2016.
Badrinarayanan.T.P& Sachithanantham.V, "Spouse Dominance in the Decision Making Process for Purchase of Home Furniture .", Annamalai Business Review, Volume 10, Number 2, Jun 2016, pp. 55-59. 2016.
Badrinarayanan.T.P& Sachithanantham.V, "Spouse Dominance in the Importance of Marketing Elements for Home Furniture Purchase.", Annamalai Journal of Management, Volume special Issue, Number special Issue, Apr 2015, pp. 95-99. 2015.
Sachithanathanantham.V, R.S.Anantharajan, "Risk Perpeception of Stock Market Investors -A Study with Reference to Chennai City.", Southern Economiist, Volume 53, Number 11, Oct 2014, pp. 5-7. 2013.
Thirunavukarasu.K& Sachithanantham.V, "An Analytical Study Of HR Practices With Reference To Pharma Industry In Tamil Nadu .", M- Infiniti Journal Of Management , Volume 1, Number 3, Mar 2014, pp. 212-217. 2014.
Anantharajan.R.S& Sachithanantham.V, "Risk Perception of Stock Market Investors: A Study with reference to Chennai City, .", Southern Economist , Volume 53, Number 11, Oct 2014, pp. 5-7. 2014.
Babusundararaman.C, Sachithanataham.V, "Challenges and Opportunities of Health Insurance.", Annamalai Journal of Management , Volume 6, Number 1, Dec 2013, pp. 19-21. 2013.
Babusundararaman.C, Sachithanataham.V, "A Study on Awareness of Health Insurance -With reference to Thanjavur Town, Tamilnadu.", International Journal of Applied Management Research, Volume 5, Number special Issue, Sep 2013, pp. 125-127. 2013.
Sachithanathanantham.V, R.S.Anantharajan, "Investment Decision Making of Share market Investor in Chennai City.", Journal of Business Research, Volume 1, Number 11, Dec 2013, pp. 49-53. 2013.
Anantharajan.R.S& Sachithanantham.V, "Investment Decision Making of Share Market Investorsââ,¬â"¢ in Chennai City.", DBJC Journal Of Business Research , Volume 1, Number 1, Dec 2013, pp. 49-53. 2013.
Sachithanathanantham.V, K.Sampathkumar, "Customer Preference and Expectation of E-Banking Services in Chennai city.", Journal of Business Research, Volume 1, Number 6, Sep 2012, pp. 84-86. 2012.
Sampathkumar.K & Sachithanantham.V, "Customer Preference and Expectation of E-Banking services in Chennai City.", DBJC Journal of Business Research, Volume 10, Number 6, Sep 2012, pp. 49-53. 2012.
List of Publications - International
Shuhaibu.H & Sachithanantham.V, "A Study on the role of responsible tourism approaches in Destinations at Kerala.", (SCOPUS JOURNAL)Turkish Journal of Qualitative Inquiry(TQJQI) , Volume 12, Number 7, Jul 2021, pp. 2833-2838. 2021.
Sreelal.P& Sachithanantham.V, ",Artificial Intelligence and Human Resource Management in Oil companies at Gulf Countries .", Ciencia and Engenharia /Science and Engineering Journal(UGC CARE LIST -GROUP II), Volume 1, Number 1, Aug 2021, pp. 7-13. doicatlog.org/19.4104/c &e.v68i8.1640 ISSN:0103-944X/ EISSN:1983-4071.
Sreelal.P& Sachithanantham.V, ",A Study on the effectiveness of Artificial Intelligence in Recruitment and Selection Process .", (SCOPUS JOURNAL)Journal of Xiââ,¬â"¢an University of Architecture& Technology , Volume 8, Number 7, 2021, pp. 584-591. 2021.
Sreelal.P& Sachithanantham.V, "The Impact of Artificial Intelligence on Human Resource Management Practice.", (SCOPUS JOURNAL)Turkish Journal of Qualitative Inquiry(TQJQI) , Volume 12, Number 8, Jul 2021, pp. 4577-4582. 2020.
Shuhaibu.H & Sachithanantham.V, "A Study on Green Business Approach in Kerala Tourism .", Ciencia and Engenharia /Science and Engineering Journal(UGC CARE LIST -GROUP II), Volume 1, Number 1, Aug 2021, pp. 1-6. 2021.
Shuhaibu.H & Sachithanantham.V, "A Study on Sustainable Development through Green Business in Kerala tourism.", SCOPUS JOURNAL)Journal of Xiââ,¬â"¢an University of Architecture& Technology, Volume 8, Number 7, 2021, pp. 1025-1032. 2021.
Renjith.G & Sachithanantham.V, "A Study on Factors Determining Investors Choice of Equity Mutual Fund Through Systematic Investment Plan .", Journal of Shanghai Jiaotong University ( UGC Care List Journal) , Volume 16, Number 8, Aug 2020, pp. 314-324. 2020.
Maheswaran.K.T& Sachithanantham.V, "A Study on Impact of Mood on their Job Satisfaction of employess of Beverage Industry in Chennai.", Review of Research International Online Multidisciplinary Journal, Volume 1, Number 2, Jun 2018, pp. 14-22. 2018.
Maheswaran.K.T& Sachithanantham.V, "A Study on Impact of Mood on Their Performance of employees of Manufacturing Industry at Chennai .", Review of Research International Online Multidisciplinary Journal, Volume 2, Number 2, Nov 2018, pp. 25-31. 2018.
Maheswaran.K.T& Sachithanantham.V, "A Study on Impact of Job Satisfaction on Employees performance in automobile Sector in Chennai .", International Journal of Business Intelligence & Innovations , Volume special, Number 4, Mar 2017, pp. 44-50. 2017.
Sundramoorthy.K & Sachithanantham.V, "Relationship Between the Bonding, Trust, Customer Satisfaction, Communication and Customer Loyalty And Customer Commitment in Banking Services.", , International Journal of Management and Social Science Research Review, Volume 1, Number 7, Sep 2016, pp. 97-99. 2016.
Sundramoorthy.K & Sachithanantham.V, "Effect of Relationship Marketing on Customer Loyalty .", International Journal of Multidisciplinary Research Review, Volume 1, Number 19, Sep 2016, pp. 85-87. 2016.
Maheswaran.K.T& Sachithanantham.V, "Effect of Bonding, Trust, Commitment, Communication, Satisfaction on Relationship Value in the Banks.", International Journal of Business and Administration Research Review,, Volume 2, Number 15, Sep 2016, pp. 84-86. 2016.
Thirunavukarasu.K& Sachithanantham.V, "Role of Factors Affect in Employee Performance at Work Place - A Study Reference to Selected Private Companies in Chennai.", International Journal of Business Intelligence & Innovations , Volume 1, Number 8, Aug 2016, pp. 156-163. 2016.
Thirunavukarasu.K& Sachithanantham.V, "A Comparative Study On Human Resource Practices With Special Reference To Shasun Pharmaceutical Limited And Tanfac Industries Limited,Cuddalore ,.", Asia Pacific Journal of Research , Volume 1, Number XL, Jun 2016, pp. 248-254. 2016.
Anantharajan.R.S& Sachithanantham.V, "Role of risk Tolerance in Portfolio Management .", International Journal of Advanced Research and Innovative Ideas in Education , Volume 1, Number 1, Jan 2016, pp. 230-234. 2016.
Hemalatha.J.N & Sachithanantham.V, "Measurement of Risk in Bank ( A Study with reference to UCO Bank).", International Journal of Business Intelligence & Innovations, Volume 1, Number 1, Mar 2016, pp. 0-0. 2016.
Hemalatha.J.N & Sachithanantham.V, "Operating Risk Perception in Banks ( A study with Reference to Public and private sector banks).", Madras University Journal of Business and Finance,, Volume 4, Number 1, Jan 2016, pp. 51-58. 2016.
Hemalatha.J.N & Sachithanantham.V, "An empirical proof for the Measurement of Liquidity risk in Commercial Banks.", International Journal of Advanced Research and Innovative Ideas in Education, Volume special, Number special, Jan 2016, pp. 235-249. 2016.
Thirunavukarasu.K& Sachithanantham.V, "A Study On HR Management Practices In Pharma Industry With Reference To Cipla Pharma.", International Journal of Business Intelligence & Innovations ,, Volume 1, Number 2, Jul 2015, pp. 35-42. 2015.
Hemalatha.J.N & Sachithanantham.V, "Contribution of Human Factors in Credit Risk Management System in Banks- An Overview.", Global Journal of Business and Management Research , Volume special Issue, Number special Issue, Apr 2015, pp. 277-280. 2015.
Hemalatha.J.N & Sachithanantham.V, "Credit Risk Management in Private sector Banks( A Study with reference to the HDFC Bank) .", Credit Risk Management in Private sector Banks( A Study with reference to the HDFC Bank) , Volume 2, Number 4, May 2015, pp. 169-173. 2015.
Anantharajan.R.S& Sachithanantham.V, "A relationship Between Investorsââ,¬â"¢ Demographics and their Behaviour Towards Share Market Investments.", International Journal Of Business And Administration Research Review Per Reviewed Quarterly Journal , Volume 3, Number 11, Sep 2015, pp. 340-345. 2015.
Thirunavukarasu.K& Sachithanantham.V, "HRM Practices As Organisational Commitment In Pharma Industries In Tamil Nadu .", International Journal Of Business Intelligence & Innovations, Volume 3, Number 2, Mar 2015, pp. 43-48. 2015.
Santosh Kumar.S & Sachithanantham.V, , "Selected Factors influencing International Financial Integration- Special reference to to Indian Economy,.", Journal of Business and Management Research , Volume special Issue, Number special Issue, Apr 2015, pp. 258-268. 2015.
Selva kumar.S& Sachithanantham.V, "A Study on Relationship Between Service Quality Dimensions and Satisfaction,Loyalty in Fast Food Outlets, .", Global Journal of Business and Management Research , Volume 3, Number 4, Dec 2015, pp. 146-151. 2015.
Badrinarayanan.T.P& Sachithanantham.V, "Influencing tactics of spouse in the purchase of furniture.", Global Journal of Business and Management Research , Volume 3, Number 4, Dec 2015, pp. 146-151. 2015.
Anantharajan.R.S& Sachithanantham.V, "A study on mutual funds towards individual investors Behaviour in Invenstment Markets .", Sankhya- International Journal of Management and Technology, Volume special Issue, Number special Issue, Apr 2015, pp. 240-244. 2015.
Babusundararaman.C, Sachithanataham.V, "Consumer Behaviour Towards Health Insurance- A Study in Thanjavur District of Tamil Nadu .", International Journal of Management and Techonology, Volume 3, Number 2 A, Feb 2014, pp. 69-70. 2014.
Hemalatha.J.N & Sachithanantham.V, "Measurement of risk in Banks (A study with reference to UCO bank).", International Journal of Business Intelligence & Innovation, Volume 1, Number 1, Mar 2014, pp. 83-90. 2014.
Thirunavukarasu.K& Sachithanantham.V, "The Survey Of Relationship Between Managers Emotional Intelligence And Innovation Of Commercialisation.", Global Journal Of Business Management Research , Volume 1, Number 1, Dec 2013, pp. 43-47. 2013.
Sachithanathanantham.V, C.Babusundaraman, "Health Insurance Sector in India.", International Research Journal Of Management and Humanities, Volume 1, Number 2, Dec 2013, pp. 39-44. 2013.
List of Awards /Honours / Memberships
Indian Institute of Public Administration - L11398